Our commitment is to our readers as a independent media company covering such topics as technology, consumer interests, dining, food and culture. Pollination Publishing owns ITavisen, a 23 year old consumer tech site with over 1,3 million readers quarterly, and the newly launched brand Northern Food with a taste for food and dining culture not found anywhere else.
FOR IMMEDIATE RELEASE
Norways leading site for technology news, games and entertainment, ITavisen.no, are proud to annonce a deep partnership with digital marketing experts Utheve.
-A partnership with ITavisen and Utheve is the best and certainly the most cost effective way to boost your business-presence online. As ITavisens editor I would know as we have been very happy with the results Utheve has been able to accomplish in just a few months. Our readerbase is increasing at an incredible rate, seeing up to 35 percent increase in unique readers this year as compared to the same months in 2019.
ITavisen had 552 000 unique readers in january 2020, up 35 percent compared to january 2019. – An increase in readership this big is almost unprecedented in online media, especially for an well-known brand like ITavisen, says owner Trond Bie.
ITavisen will offer complete content marketing content-packages. This in combination with the marketing and Google experts at Utheve has the possibility to boost your reach a lot and thus increase sales.
WE OFFER PROFESSIONAL CONTENT AND EXPERT GOOGLE HELP
FOR IMMEDIATE RELEASE
Oslo, Norway and Los Angeles, CA: Pollination Publishing, the independently owned Norwegian ePub firm behind, the 23 year -old Norwegian brand, ITavisen, is launching its first- ever food site and restaurant directory, Northern Food.
Northern Food taps into an audience base that has been traditionally ignored by European food publications: young, Nordic, low-key professional, with the age ranges from the millennials, GenY, and the older Gen X-ers. Its goal will be to maintain a variety of topics that will appeal to both genders while leveraging ITavisen’s largely male readership and popularity inside Norway. The future website and current marketing campaigns for the September launch are tailored towards this group, their unique interests and their munchies beloved all over the world.
From the initial feedback from its marketing soft launch in late July 2019, Northern Food is poised to become as big as ITavisen, which current following is over 450,000–500,000 unique monthly visitors. However, Northern Food is certain to go beyond its Nordic audience to a world of gourmands that felt shut out by the Saveur and evaded by Eater by end of 2020.
The expectation is a coalesce of a wide range of readers, ready to discover regional and global cuisine, with a young, cutting-edge, darkly comic sensibility to keep the audience coming back for more.
As Northern Food grows, so will its audience—as well as the exciting and delicious.
ITavisen and Utheve announce partnership to boost companies digital presence
Pollination Publishing is launching its new brand this autumn